SITI Networks Limited, one of India’s largest Multi-System Operators (MSO), and Hinduja Group’s Headend in the Sky (HITS) platform NXTDigital have announced a first-ever Infrastructure sharing agreement in the MSO space in the country.
The first of its kind will have two conventional competitors share Infrastructure, heralding a new era of collaboration in the digital platforms space. With this move both companies will synergise and leverage their strengths to provide best services to SITI’s customers.
SITI will leverage the HITS infrastructure to deliver its signals to its Local Cable Operators (LCOs), thus providing its services to semi-urban and rural subscribers while also expanding its footprint across the country through satellite.
For this integration NXTDigital’s Platform as a Service (PaaS) vertical has worked with SITI Networks’ team to ensure testing and full compliance in using the already deployed technologies and systems of SITI, such as Subscriber Management, Conditional Access, and above all, using the existing Set-Top Boxes to provide services with the HITS platform wherever required. For this integration NXTDigital’s Platform as a Service (PaaS) vertical has worked with SITI Networks’ team to ensure testing
Vynsley Fernandes, Managing Director & CEO, NXTDigital Limited said, “Need of the hour is to consolidate strength and this move is a right step in that direction. Our Platform as a Service (PaaS) vertical is a right step in this direction and we are sure this tie-up with SITI will be landmark in the industry.”
While commenting on the tie-up, Anil Malhotra, CEO, SITI Networks Limited said, “Reduced costs coupled with focus on operational efficiencies will help improve our customer experience. We do believe that more such infrastructure sharing options should be evaluated as it forms an integral part of the governments Digital India Strategy and would help in the spread of other services like broadband to the last mile faster.”