Samsonite has launched IoT enabled smart luggage in partnership with Panasonic to create a new generation travel suitcase that intelligently interacts with the consumer.
The partnership aims to empower the smart travelers of today by bringing in technology solutions for hassle-free travel. As part of the partnership, Samsonite’s new product EVOA Tech will also have the Panasonic’s Seekit Bluetooth Tracker that will enable customers to tag and track their luggage for a seamless experience.
Together, Samsonite and Panasonic aim to address the global consumer need for higher security while travelling with this revolutionary product. As Samsonite with Seekit Bluetooth Tracker by Panasonic will be skilled in mitigating any luggage-related crisis through its ability to prompt, track, and raise an alarm if one misplaces their luggage, it not only minimizes one of the key pain points of the consumer, it also makes the experience of travel a smarter and much more pleasant one. The sleek Bluetooth tracker, Seekit, was developed at Panasonic’s Innovation centre in India.
Speaking about the collaboration, Jai Krishnan, CEO, Samsonite South Asia said, “The intent of the launch is to provide the consumers with a superior technology-enabled piece of luggage which is feature-packed and changes the way they look at travel. We have added some revolutionary features like a biometric locking system, inbuilt weighing scale and USB Port. For developing the Bluetooth tracking software, Panasonic was a natural choice. Adding Panasonic’s technology capabilities into Samsonite suitcases will provide consumers a smarter and more efficient way to travel.”
Commenting on the partnership, President and CEO Panasonic India and South Asia, Manish Sharma said, “The IoT based solution was developed in-house at our Innovation centre in India, which works as an innovation hub central in developing technologically advanced and convenient solutions for our consumers across domestic and global markets.”
Samsonite with Seekit Bluetooth Tracker by Panasonic boasts of up to 14 different functions based on Bluetooth 5.0. Innovative features include the Separation Indicator so that consumers know when the luggage is around and get notified as soon as it is separated. With Bi-directional Tracking feature, not only does the Seekit help consumers find their luggage, but their phone too by just double pressing the button on the tracker. Proximity Guidance guides consumers towards their baggage whereas Find your luggage helps them identify their Samsonite luggage easily by tapping the buzz button on their app.
Moreover, by pressing the button on Seekit thrice, customers can send an SOS Alert to up to 3 contacts with their GPS location.