Kodak launches photography smartphone Kodak EKTRA

Kodak EKTRA is a photography-led smartphone designed for those with a passion for photography, from enthusiasts to experts.

The Kodak EKTRA smartphone is now available in India, which would be available exclusively on Flipkart at Rs. 19,990 starting from 18th July 2017 at 4:00 PM.

Already available in the USA and Europe, the Kodak EKTRA smartphone lets keen photographers capture exceptional images, whatever the environment, with an incredibly fast smartphone, tuned for the best in image quality and media management.

Peter Stephens, CEO, Bullitt Group, a Kodak licensee for mobile devices said, “Kodak carries a strong brand legacy in India, and with EKTRA, we aim to enhance the skills and experience of Indian photo-enthusiasts. The Kodak EKTRA Smartphone is all about capturing the moment, telling a story, and revelling the experience of photography. Our latest features and performance adjustments include RAW support, all of which will help drive our customers’ creativity.”

At the heart of the Kodak EKTRA smartphone is a 21-megapixel fast focus camera sensor with f2.0 aperture, and an industry leading 13-megapixel front-facing camera with Phase Detection Auto Focus PDAF and f2.2 aperture. The custom built camera app is controlled by an intuitive haptic touch, SLR-style Scene Selection Dial, where adjustments are made in real time via a range of settings including HDR, Landscape, Portrait, Macro, Sport, Night-time, Panorama and Bokeh, alongside a Smart Auto mode which auto-selects the best conditions for your photographs.

The camera blends high quality low light and night-time photography, utilising ARCSOFT Night Shot technology combined with a Kodak certified lens coating enabling even more light to reach the sensor, as well as reducing ISO noise, brightening underexposed areas and stabilising blur from slow shutter speeds.

The device also features a Super 8 app, providing professional effects reminiscent of Kodak’s iconic Super 8 film stocks. A lightning-fast HELIO X20 Decacore processor powers the Android Marshmallow smartphone.

The Kodak EKTRA Smartphone includes editing software from SNAPSEED, providing exceptional tools to edit images on-the-go, without having to download any additional apps. This enables users to transform images with professional results similar to many popular desktop image editors.

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