Idea partners Panasonic P100 to offer cashback of Rs. 1,500

Idea Cellular has partnered with Panasonic to offer Rs. 1,500 cashback on its latest 4G smartphone – P100.

Idea customers will get the device for an effective price which is over 25% lower than the MRP.

Idea customers will get a cashback of Rs. 300 after the first 12 months of use, and Rs. 1,200 after the next 12 months, on the purchase of the latest Panasonic P100 which is priced at Rs. 5,299 for 1 GB RAM variant and Rs. 5,999 for 2 GB RAM. With the cashback of Rs. 1,500, the effective price of the 4G device will be Rs. 3,799 and Rs. 4,499, respectively.

To avail the special offer, Idea customers need to do a cumulative recharge of Rs. 2,500 during the first 12 months and the same amount during the next 12 months period.

Idea customers need to recharge with a minimum of Rs. 199 or above, each month, to be eligible for the cashback. This special recharge of Rs. 199 is inclusive of unlimited calls across all networks, 28 GB data (1GB/day), 100 SMS/ Day, free roaming (outgoing and incoming) and a validity of 28 days.

“With this collaboration, our endeavour is to enhance customer experience through the unique combination of Idea’s high speed 4G network and superior quality smartphone from Panasonic. We are committed to working towards increasing penetration of Idea 4G in India and provide seamless services to our customers along with offering affordable 4G smartphones through strategic partnerships and bundled offers,” said Sashi Shankar, Chief Marketing Officer, Idea Cellular.

Talking about the new offering, Pankaj Rana, Business Head – Mobility Division, Panasonic India said, “We have partnered with Idea Cellular for offering our customers a cash back of Rs. 1,500 on the purchase of the all new Panasonic P100. We believe that this offer with a pocket friendly smartphone like P100 will not only fulfill the needs of the customer but will also be a delight to them as it is a device that is targeted towards millennials who look for a smartphone which is a one stop solution for their daily needs. We at Panasonic constantly reinvent ourselves and strive to deliver affordable products and offerings to our value-conscious customers.”

Panasonic P100 smartphone comes with a 5-inch HD display, 8 MP rear camera and 5 MP front camera. The phone is powered by a 2,200 mAh lithium ion battery and a Mediatek MTK 6737 Quad core Processor. The smartphone is equipped with Android- Nougat and is also integrated with the fingerprint sensor feature. Both the phones have a brand warranty of 1 year available for Mobile and 6 months for accessories.


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