The UAE has set another benchmark for early adoption of 5G, with Expo 2020 Dubai becoming the first major commercial customer in the Middle East, Africa and South Asia (MEASA) region to access 5G services, courtesy Etisalat.
The leading UAE telecom provider connected Expo 2020 Dubai to its 5G network, making the site of the next World Expo the first commercial location in the MEASA region to experience 5G. The milestone reinforces the reputation of both UAE and Dubai as leaders in innovation and infrastructure.
Etisalat’s network will provide the most advanced digital and telecom services to Expo 2020 Dubai and its millions of visitors, supporting an expected 300,000 users on peak days.
It will be a key component of the Expo 2020 ‘smart site’, that will deliver a unique and memorable experience for the millions of visitors and 200 participants, while also enabling business and raising public awareness of sustainability.
Mohammed Alhashmi, Senior Vice President – Innovation and Future Technology, Expo 2020 Dubai said, “Becoming the first major 5G commercial customer in the MEASA region is a major milestone for UAE and Dubai, and supports Expo 2020’s goal to be one of the most connected places on Earth, both physically and virtually.
“At Expo 2020 we plan to optimise every visitor’s experience by digitally connecting them with their surrounding environment and enriching their interactions throughout the Expo journey. Etisalat’s 5G network will play a significant role in supporting this overall goal and providing a seamless digital experience to all visitors,” said Alhashmi.
The introduction of 5G technology takes forward the ‘Smart Dubai’ vision of a digital and interconnected city and provides further impetus to its aspirations to be the world’s smartest city.
Through its ‘Smart Dubai’ initiative, Dubai aims to empower, deliver and promote an efficient, seamless, safe and impactful experience for residents and visitors. Expo 2020, and the experience it delivers through collaboration with partners including Etisalat, will play an important role in contributing to this.
Saeed Al Zarouni, Senior Vice President, Mobile Network at Etisalat said, “Our ability to provide 5G services to Expo 2020 is only possible due to our commitment to invest in line with our strategy to ‘Drive the Digital future to empower the society’ with solutions and services that are at the forefront of the digital journey.”