Coolpad Technologies India has announced the appointment of Fisher Yuan as its new India CEO.
Fisher will be driving the mission and vision of the company while overseeing its day-to-day operations and create a strategic roadmap for optimum market penetration on the back of the brand’s consumer-centric R&D practices.
Fisher has spent 3 years as the Vice President for sales and supply in India wherein he spearheaded the supply chain, manufacturing, and sales functions for Coolpad India. He has also spent 7 years in the Chinese market as the brand’s Sales Director, managing its operator business.
Speaking on his new role, Fisher Yuan, CEO, Coolpad India said, “Having spent several years with Coolpad, I have learned that the company’s growth mission and vision are perfectly aligned with my own. It is, therefore, an honour to be appointed as the India CEO of this high-potential brand that is revolutionizing the global smartphone landscape. Over the next few years, we plan to disrupt the Indian consumer market with innovative technology by making it available at extremely affordable price points.”
Coolpad entered the Indian market in 2008 and since then the brand has launched several flagship smartphones that feature top-of-the-line technology created for the country’s value-conscious customers. With the appointment of Fisher as its India CEO, the brand will further augment its product, technology and marketing strategies to create a targeted value proposition for the diverse Indian market.