Samsung is showcasing robots, AI-powered homes and smart city solutions within the theme “Age of Experience” at CES 2020.
By showcasing its latest advances in intelligent robotics, AI (Artificial Intelligence), 5G and edge computing, Samsung offered a glimpse into the not-so-distant future in which these technologies will come together to offer richer, more adaptive experiences for consumers.
As the featured keynote speaker, Samsung Consumer Electronics President and CEO HS Kim heralded a decade of human-centric innovation that seamlessly combines hardware and software to create personalized experiences that make life more convenient, more enjoyable, and more meaningful.
The Age of Experience will transform how we care for ourselves and our family, how we can customize our homes to meet our individual needs, and how we can build safer, more sustainable intelligent cities.
“In the Age of Experience, we need to re-think the space we have to accommodate our diverse and evolving lifestyles,” said HS Kim, President and CEO of Consumer Electronics Division, Samsung Electronics.
“What makes Samsung’s approach unique is the fact that we have a very clear philosophy built around human-centered innovation. We build and create to solve problems and enhance people’s lives,” added Kim.
H.S. Kim unveiled Samsung’s vision of robots as ‘life companions,’ and introduced Ballie, a small, rolling robot that understands you, support you, and reacts to your needs to be actively helpful around the house.
Sebastian Seung, Executive Vice President and Chief Research Scientist at Samsung Electronics elaborated on Ballie, explaining that its On-Device AI capabilities enable it to be a fitness assistant and a mobile interface that seeks solutions for people’s changing needs. It does all this while maintaining stringent data protection and privacy standards.
Samsung is also showcasing advanced and personalized health solutions. For example, the company has collaborated with Kaiser Permanente to develop a home-based, virtual cardiac rehabilitation solution that pairs a Samsung smartwatch with a smartphone via Bluetooth.
Samsung’s HeartWise application sends reminders to the patient to exercise, collects activity data, and continuously displays the patient’s heart rate during workouts. This data is automatically uploaded via the smartphone to the patient’s chart so that clinicians, case managers and physical therapists can track the patient’s progress and engage with them accordingly.
Samsung also offered a peek into the future home. Federico Casalegno, Chief Design Innovation Officer of Samsung Design Innovation Center, stated that the home will offer unique, immersive experiences with cutting-edge innovations like AI, sensors and data analysis: “As a living organism, the intelligent home will be a deeply personal space, tailoring experiences for each of us, according to our personal needs.”
He led the first-ever immersive demonstration involving Samsung’s GEMS (Gait Enhancing & Motivating System) technology. The demonstration showed how consumers can use AR glasses to work out with a virtual personal trainer, climb a mountain or walk underwater, from the comfort of their living room, while GEMS aggregated and analyzed results to give personalized action recommendations.
Samsung also showed how a room can be transformed with a screen like its MicroLED display, a convergence of software, AI, IoT and hardware.
Samsung also discussed the evolution of the modern culinary journey where appliances become cooking partners – a personal chef, nutritionist, and shopping assistant rolled into one. Intelligent and innovative technology can customize the entire food experience for consumers—from thoughtful recipe suggestions and meal planning tailored to personal preferences and what’s on-hand, to seamless grocery shopping, delivery and cooking.
Pointing to increasing global urbanization, Samsung outlined its smart cities vision, where intelligent systems enabled by smart devices, platforms and data,will make city life much safer and easier.
Emily Becher, Senior Vice President and Head of Samsung NEXT Global, said, “We have the tools and the knowledge to create intelligent systems that make living in the city more engaging, safe, and efficient – so that our children, and their children after that can love living in their cities as much as so many of us do today.”
She added, “Smart cities that utilize AI, IoT and 5G will transform how we interact with the surrounding environment in ways that maximize convenience and enjoyment”.
With IoT technology expanding its reach beyond the home to all types of buildings, Samsung’s core vision lies in saving energy, cutting down emissions and helping to achieve sustainability as populations grow.
Smart buildings will also make life more connected and convenient. For example, smart building residents will be able to call elevators, turn the lights off, manage deliveries or check for parking spots with a simple swipe or voice command. Intelligent appliances installed in smart buildings will request repairs and address problems before residents even notice the issue.
Samsung also demonstrated how the combination of 5G, edge computing and AI will transform the urban transportation experience. Becher shared the company’s vision to lead the new era of vehicles, with 5G technology enabling Vehicle-to-Everything communication, which will seamlessly connect cars to the rest of the city.